Asus has introduced a new series of smartphones few years ago, and that Zenfone series is now a fleet of many full-fledged handsets – some with flagship configuration, others with entry level specs yet offering a very higher level of performance output. The Asus Zenfone Max ZC550KL a mid-level flagship device from Asus with pretty decent configuration; certainly not the highest possible set-up but for people on a tighter budget, or someone looking for their first smartphone wouldn’t certainly be disheartened.
Asus Zenfone Max ZC550KL is keeping a moderate balance between performance and budget.
For the processing power, Asus relies on Qualcomm CPUs for their Asus Zenfone smartphone series. The chipset installed on this specific model is the Snapdragon 410 chip which is quad core, and offers 1.2 GHz clock speed. The GPU on Zenfone Max is Adreno 306. Combination of these two chips make basic operation on Asus Zenfone Max ZC550KL blazing fast; not to mention the resource hungry tasks run pretty smooth as well.
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Asus Zenfone Max ZC550KL comes with 2 GB of RAM. On the internal storage end, it has two options – 8 GB or 16 GB. In a more practical realm, the 16 GB variant would be more practical in current world. Be it 8/16 GB in the ROM; the RAM remains at the same 2 GB space. Expansion of the internal memory is possible through the microSD card slot; this slot takes most formats of the microSD card up to 128 GB.
To keep the handset price moderate, Asus hasn’t invested much on the display. It’s a 5.5 inch unit with 720×1280 pixels offering a crisp density of 267 ppi. The display is based on IPS LCD technology and amount of color reproduced by the display is 16 million. The display is protected by Corning Gorilla Glass 4. Asus Zenfone Max ZC550KL runs Asus ZenUI.
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The 13 megapixel rear shooter in Asus Zenfone Max ZC550KL comes with a wider aperture of f/2.0 for more light intake, ultimately resulting in crisper and clearer photos with a shallow depth of field. It has dual tone LED flashlight in the rear; thus the color tone of the subject would remain similar to the actual thing even in darker light. The front camera is 5 megapixels with same aperture. There’s no OIS.
The base price for Asus Zenfone Max ZC550KL in India starts at Rs. 9,999.